Strategic Planning Training Materials

This ready-to-use package of fully editable strategic planning training materials helps trainers deliver a practical one-day course for leaders and business decision-makers. Through worked examples and exercises, participants learn to define strategic objectives, analyse internal and external conditions, assess markets and business units, and connect strategy with measurable performance using established planning frameworks.


Sale price£109

Format: Fully Editable Word & PowerPoint

Delivery: Instant Download & Ready to Use

Licence: Reusable for Unlimited Workshops

Trainer Friendly: Comprehensive Trainer Notes

Prerequisites: None

Product Code: SP2058

Trusted Worldwide

Skills Converged customers include the NHS, Adidas, the BBC, BMW and Etihad Airways and many universities. Our training materials are used in more than 100 countries.


Course Duration: 1 Day

Course Level: Beginner Intermediate

Category: Management Training

strategic planning training materials

Key Topics Covered in the Strategic Planning Course

  • Strategic planning versus strategic thinking and their role within strategic management
  • Objective setting and the five-stage strategic planning process
  • Logic models for connecting organisational goals, actions and results
  • SWOT analysis and the four Ps of marketing
  • Five Forces analysis and assessing industry attractiveness
  • PEST, PESTLE and PESTEL analysis of the external business environment
  • Growth-share matrix and business portfolio evaluation
  • Balanced scorecards, strategy maps and performance monitoring


What Participants Will Learn

By the end of this course participants will be able to:

  • Define organisational purpose and future goals and communicate strategic objectives clearly across the business
  • Apply the five-stage strategic planning process and use a logic model to connect goals, activities, outputs and results
  • Conduct a structured SWOT analysis and relate strengths, weaknesses, opportunities and threats to potential strategies
  • Use Five Forces analysis to examine competitive pressures, identify industry threats and evaluate market attractiveness
  • Apply PESTLE analysis to assess the political, economic, social, technological, legal and environmental factors affecting an organisation
  • Use the growth-share matrix to compare business units, evaluate market position and support portfolio decisions
  • Build a balanced scorecard and strategy map to connect objectives, measures and organisational performance
  • Combine insights from multiple strategic tools to make informed decisions and formulate a focused action plan
Training Materials Samples

What Is Included

Everything you need to run the course:

  • Slides
  • Trainer Notes
  • Workbook
  • Exercises
  • Handouts
  • Specific Course Guidelines
  • Agenda and Course Outline
  • Training Methodology Guidelines
  • Feedback Forms
  • Certificate of Achievement
  • Recommended Readings

Bonus ebook included: How to Increase the Impact of Exercises and Get the Best Results

Fully Customisable Training Course Material

Detailed Syllabus for the Strategic Planning Course

Good strategy skills are highly prized in corporate leaders. In fact, recent surveys published in the Wall Street Journal, suggest that the most sought-after skill in an executive leader is strategic thinking. It is a skill that can make all the difference for a given organisation whatever its size.

There has been much progress in the art of strategic planning and strategic thinking in the past couple of decades. The methods have helped many successful businesses cope with the ever increasing demands of customers as well as dealing with increased competition in a largely global market.

Fortunately, much like creativity skills, strategic thinking is a skill that can be learned methodically. You can utilise a variety of tools that will help you collect data systematically, analyse them and obtain guidelines to make strategic decisions.

Many of such tools are commonly taught in business schools around the world. In this course, participants will learn about a series of most commonly used strategic planning tools and see how each can help them gain a new perspective on the operation and future of a given business. After each tool has been explored, the delegates will have the opportunity to practice it by going through relevant exercises.

Learn to systematically analyse the competitive situation of a given business and formulate an action plan based on objectives

This course is suitable for anyone who is in a leadership role or in a position where decisions must be made about the current state and future of a given endeavour.

Many of these tools are used in conjunction with each other. Delegates will learn how the results of each can be used as inputs for another or use several tools together to make an informed decision.

In this highly practical course participants will learn:

 

What Is Strategic Planning?

  • Where does strategic planning fit into the overall strategic management?
  • What is the best approach to strategic planning?
  • How does strategic planning compare to strategic thinking?
  • How would you use a handy method to set objectives and popularise them?

 

Strategic Planning Process

  • What are the five stages of strategic planning?
  • What is logic model?

 

SWOT Analysis

  • What is SWOT analysis?
  • What are the 4 P’s of marketing and how can they help you while applying a SWOT analysis?
  • What are the strengths and weaknesses of carrying out a SWOT analysis?

 

Five Forces Analysis

  • What is the Five Forces analysis?
  • How can you identify threats in a given industry?
  • PESTLE Analysis
  • What is PEST, PESTLE or PESTEL analysis?
  • How can you use PEST analysis to obtain a macro-environmental picture where a business operates and make strategic decisions based on that?

 

Growth Share Matrix

  • What is the growth share matrix and why was it created?
  • How can you evaluate business units in relation to each other and their market in order to make better strategic decisions?
  • How can you monitor the progress of business units and plan ahead as products go through their product life cycle?

 

Balanced Scorecard

  • What is a balanced scorecard?
  • What are the three generations of the balanced scorecard and what was needed for the creation of each new generation?
  • How can you carry out strategic mapping, set objectives and achieve them?

“If you don’t have a plan for yourself,
you will be part of someone else’s.”

Proverb

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Multi-Course Pricing Discount

10% OFF when you purchase 2 or more training materials packs.

20% OFF when you purchase 3 or more training materials packs.

30% OFF  when you purchase 10 or more training materials packs.

Courseware Features

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  1. Add this course to your basket and pay securely using a debit or credit card, PayPal, Apple Pay or Google Pay.
  2. After payment, you will be taken immediately to the download page. We will also email your download link.
  3. Download and unzip the package to access the editable Word and PowerPoint training resources.

Buying several courses? Multi-course discounts are applied automatically in your basket.

Payment, Downloads and Discounts
Fully Editable

Customise the content, add your branding and combine it with your own materials. Supplied in editable DOCX and PPTX formats

Reusable

Reprint participant workbooks as often as required.

Complete Training Kit

A coordinated collection of trainer and participant resources that include slides, trainer notes, workbook, exercises and supporting documents such as printable certificates and feedback forms.

Research-Informed

Content and design informed by educational psychology, behavioural science and business practice.

Trainer-Ready

Includes detailed guidance to help you prepare and deliver the course confidently. We specialise in training trainers, so our course materials are designed around methods that work in real-world training delivery.

Interactive Learning

Examples, case studies and exercises support practice, engagement and long-term retention.

About the Design Philosophy of Strategic Planning Course

This course is structured around the strategic planning tools. Its structured design makes it easy for trainers to use the material without much background on the subject. The course is fairly modular in that each tool is explored first, followed by guidelines, examples and an exercise where delegates can practice using the tool.

The exercises need to be scoped for the duration of the course. With larger number of delegates, exercises tend to take longer. The choice of a scenario of some of the exercises is also important. A full analysis of a business can take a significant amount of time, including data collection, meeting key staff and so on. The purpose of this course is not to carry out a full analysis using a given tool. Instead, the aim is to illustrate how each technique works, what the best practice guidelines are and what delegates can expect to get from each tool.

Strategic planning is not an exact science. It is largely a qualitative analysis and decision making that highly depends on the information collected and the scope of the analysis carried out. It also depends on the skill of the strategist. This course aims to provide the main tools so that the delegates can start practicing applying them and over time gain the necessary skills. 

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