A particularly useful technique in brainstorming and decision making is the NAF technique. The acronym stands for New, Appeal and Feasibility. It is basically a simple way to score ideas to see if they are worth pursuing or implementing. It also helps you to see what you can do to increase the probability of success when developing or implementing an idea.
The NAF technique is not necessarily a mathematical decision making technique. It is designed to measure gut feelings about particular ideas and hence it very much relies on participant’s instincts and judgement. Since the technique relies on emotions it is a great complementary method that can be used in conjunction with logical and quantitative decision making techniques. This helps to give an overall idea on the probability of success for any given creative thought.
In short, the NAF technique allows the team to measure its enthusiasm for following up with a given idea or its implementation.
This exercise is ideal for members of a team that need to brainstorm on a specific problem. However, you can easily run the exercise for delegates that come from different organisations so long as you can get them to work on a common problem for the purpose of this exercise.